The Federal Government has highlighted the importance of financial literacy beginning with the creation, in 2009, of the Task Force on Financial Literacy. The CBA made a submission to the Task Force as part of its consultations and strongly supported many of the recommendations the Task Force delivered in 2011.
In 2014, the Federal Government appointed Jane Rooney as Canada’s first Financial Literacy Leader. The CBA supports her mandate to implement Canada’s first National Financial Literacy Strategy and participated in the multiple consultations to implement this important strategy. The CBA’s President, Terry Campbell, is a member of the National Steering Committee on Financial Literacy.
The banking industry has long recognized that it has a role to play in supporting and strengthening the financial literacy of Canadians and banks support or offer many programs towards meeting this goal. More information about the CBA’s financial literacy initiatives, including Your Money Students and Your Money Seniors can be found in the Financial Literacy section.